Brenda is Mad*Pow's Managing Director, Project Management and Delivery. In other words, she’s an expert at planning and implementation, and everything in between. She has a tremendous amount of healthcare experience from years of working with Blue Cross Blue Shield of MA and Harvard Pilgrim Health Care.
Brenda was first introduced to Mad*Pow as a previous client. On a website design project, she worked directly with the Mad*Pow team and couldn't get enough of the energy, of the people, the process, and the results that were achieved. She knew right then and there that she had to work with us. Ever since then she's been making life a little bit easier for people, and she has never looked back.
When Brenda isn't calming the chaos, she can be found at the beach in her summer cottage with family and friends cooking great meals and making memories.
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October 21 & 22, 2020
Join design and business leaders from Insurance, Fintech, Banking and more to discuss how experience design strategies can be applied to drive market solutions that achieve social good and profit alike.Learn More
April 14th and 15th, 2020
Online - Due to COVID-19 concerns HXD 2020 will be a virtual event.
The annual HXD conference provides a unique crossroads for a diverse community of creators, practitioners, researchers, and developers, to help accelerate the transformation of our health system. Attracting over 500 visionaries across the health ecosystem, this event is created to drive real world change.Learn More
The Center for Health Experience Design (CHXD) is a community that is designed to foster connection across the health ecosystem. It is only by working together that we can solve the toughest health challenges.Learn More
Ethical Guidelines for Designers
The Designer’s Oath is a tool that helps multidisciplinary teams define the ethical guidelines of their engagements. Designers are responsible for creating more than ever before and with this increased influence, we must take a step back and recognize the responsibility we have to those we design for.Learn More